Earlier this week, Jennifer Kirby, Link TV's COO, and I were invited to be guests on a show called Open at the local cable access channel BronxNet in the Bronx to talk about our organization and why we are partnered with so many PEG channels. Jennifer Kirby has been working with Link TV for many years, and she is as New York as you can get, having been born and raised in the city, with roots in every borough including her Italian side from the Bronx. It was very meaningful for her to be able to promote Link TV to this special community, and exciting for me to be a part of this incredible opportunity as well. You can watch our interview here (we come in at 27 minutes, but please, if you have time, enjoy the whole segment!):
Open is a weekly series on BronxNet that focuses on international news and gives voice to those who are marginalized in the diverse neighborhoods of the Bronx. The channel is received in 1.5 million households, 60% of which have been shown by independent marketing studies to be tuning in! Link TV is thrilled that BronxNet is airing explore three times a week, bringing Charlie Annenberg's global findings through his unique message of philanthropy, "Never Stop Learning", to the people of the Bronx.
It was so much fun to meet the staff at BronxNet, to see their station, and witness the youth mentoring and media training program in action. BronxNet is the only public access station in the nation that operates six different channels, including one that is made by young people for young people! Now that Link TV has an engagement department that works with an active youth network of over 160,000 through YouthNoise, we are excited about all of the ways Link TV can engage the audiences and young media professionals who are trained through programs like this one at BronxNet.
At the end of our interview, we were asked if BronxNet could put more Link TV programs on their channel... to which we gladly replied that they should take as much content as they possibly can! A special thank you goes out to their Executive Director, Michael Max Knobbe, who has kindly helped connect Link TV with the neighboring public access channels in both Queens and Brooklyn. Michael has been working at BronxNet for almost two decades, since before it was even BronxNet! This kind of dedication and longevity is not uncommon at public access stations. In fact, every single leader I've met in public access has been working for their channel for many, many years. The only other place I know of that retains employees to that extent is Link TV, which also is still run by the same people that started it over ten years ago. We could all probably get much higher paying jobs somewhere else in the media landscape, but the work that we do is so rewarding and important, I'm not sure any of us would feel like ourselves if we were to leave it behind. And so we are proud to keep moving things forward, protecting independent media, alternative information, and freedom of expression.
Thanks for checking in, and please come back soon for our next update on Public Access where Link TV is able to be a part of thinking globally, and acting locally!