Fair Trade is much more than just an economic formula guaranteeing the farmers more money than conventional coffee sales. One of the most exciting aspects of the movement to me is the impact Fair Trade has on women throughout the developing world. Within Fair Trade cooperatives, gender equity is required. That generally means that women have to be represented on the Board of Directors and on other governing bodies, and of course, they can vote and their votes are equal. I am not naïve, however, and I know that in many of the societies where coffee grows women’s empowerment is still a goal and is resisted subtly and sometimes overtly by the ruling men. At the same time, I have seen powerful indications of change. Five of the fourteen coops we work with around the world are managed by women. And those women use their power not only to improve the lives, social standing and self-esteem of women in their own coops, but each of them reaches out and mentors women in other coops. An awesome model for all of us.

We take voting for granted, and many of us don’t even bother to vote in primaries or in general elections. For women (and men) who have never had the opportunity to participate in decisions that effect and control their economic and political lives, voting is a powerful act. I have seen enormous changes in women over the years as they participate and have their voices heard in their communities and on the world stage. One example, Esperanza Castillo from Pangoa Cooperative in Peru. When we first met in 2003, she was a shy and quiet manager of a small coop (about two hundred families). Over the years, Esperanza has developed into an internationally recognized voice for women and Fair Trade. At one event she got a standing ovation when the next speaker (Hilary Clinton) got warm applause. In Ethiopia, Nekempte has gone from an “office girl” when we first met in 2000, to the number three in command of Oromia Cooperative, which has over 100,000 members! 

The point here is not that all of the problems of women’s empowerment have been solved by Fair Trade. Rather, the movement opens an oasis of opportunity to women in rural societies where there are not that many other institutional openings. That is the true evolution of change beneath the surface of a cup of Fair Trade coffee.

(Read Part 1 of Dean's trip to Kenya)

Later in the week was the launch of a new NGO, Fair Trade Organization of Kenya (FTOK).  Forty farmers representing ten thousand farm families came together for the celebration and a full-day workshop on fair trade and organics, presented by John and I, along with FTOK founder Sophie Mukua and President, Samwel Okwenda.  There were also representatives of Thika Mills (mills are traditionally the last bad guy in the farmer rip-off equation), which is now certified to process fair trade coffees (hmm, we’ll see), and Robert Thuo of the African Wildlife Foundation, which is saving elephants and helping farmers with a grant from USAID and Starbucks (it is great work, but I had to ask, wouldn’t it be betmter if Starbucks simply paid the farmers more for their coffee? Then they could put up their own fences and feed their families directly-what a concept!).

The farmer coops in attendance introduced themselves, and talked about the low price of coffee they receive and the terrible effects of the drought. They talked about how difficult it was to find direct buyers; even though they were allowed to do so by law, they didn’t know how.  John gave a wonderfully detailed description of the organic farming system.  Most of these farmers were raised on government information that was hopelessly out of date and more appropriate for large plantations, not small holdings of two acres or so.  We talked about interplanting and what crops farmers used in different countries to fix nitrogen into the soil, create soil stability and have more food for their families and the local markets.  We described natural pesticides and took a break for me to plant a muthega tree at the coop of Nobel Peace Prize winner Wangari Matthai.  The tree is used as a natural pesticide and it made a big impression on the farmers.  I spent about two hours describing why they don’t get decent money for their crop, how prices are determined in New York, not in the field, and how to protect themselves from thieves coming into the “second window”. We had to change shillings into dollars, pounds into kilograms, and coffee cherries into green beans (about seven to one in Kenya), which made for a head pounding, exciting translation of information for farmers who had never had access to this before.  After several intense hours of questioning, we called it quits, applauding each other heartily.  Elias Matenge, head of the Thiriku Cooperative came up to me and patted my shoulder forcefully. “This has been revolutionary!” he beamed. “This was the best workshop I have ever attended!” shouted Nelson Mwaniki from Rianjagi. We all walked outside the meeting hall in a good mood.  Then the most unbelievable thing happened.

It started to rain.

(Read Part 1 of Dean's trip to Kenya)

Those of you who have read my book, Javatrekker, will remember how I got clobbered in Kenya trying to create fair and transparent trade a few years ago.  There was so much corruption and so little information or options for the farmers that It looked like fair trade and organics would never take root there.  Yet the coffee farmers of Kenya are a tenacious bunch. In spite of a year-long drought, election violence and market disruptions, they have continued to organize and seek help towards bringing more money and resources to their families.  They haven’t quit, so how could I?

I arrived in Embu with John Njoroge, the head of the Kenya Institute of Organic Farming, whom we had funded last year to come to the USA and receive certification as an international organic inspector.  Building organic capacity in Kenya is a key part of our strategy, so that farmers won’t have to rely on European and American inspectors to create and monitor their systems (very expensive and pretty darn colonial!).  The year- long drought in the area meant that every step raised a cloud of dust, and the crops were withered and sickly. I was greeted by the head of the Rianjagi Cooperative, Albert Mwaniki, who told me that he never forgot that I had said “if trade was not fair, then it was immoral”, and he was eager to continue the quest for fairness for the farmers. We immediately began laying out the program for Rianjagi to become the first organic certified coffee cooperative in Kenya, a three-year process that would demand a lot of work on the farmers’ part. We needed to set up an Internal Control System to document and monitor farm practices, set up training programs in water and soil conservation, build demonstration plots for natural pesticides and new practices, file with an international body for recognition and more. KIOF, Dean’s Beans and Rianjagi would sign a Memorandum of Agreement on who would be responsible for what, and most significantly, who would pay for all of this (guess who?). Just beyond the door of the coop office, women and men sang softly while they turned the coffee beans on their raised drying beds, bringing the moisture down to the required 12 percent before hulling, grading and bagging the beans for export. We worked late into the night designing the program, celebrating with a great dinner of everything grown on the farm of Molly Njeru, the Vice Chair of Rianjagi and a dedicated organic farmer.

We also talked about the big change in Kenya.  Before, farmers were forced to sell their coffee to the big processor, KPCU, which was theoretically owned by the coops, but was controlled by the government. At last the law had been changed to allow the farmers to find their own buyers and market their coffee directly. This was known as the “second window”. They thanked me for the small role I played in that change, as my whistle blowing on corruption inside KPCU pushed the changes along, they said. Well, I don’t know about that, but at least one minister and many KPCU board members were dismissed as a result. Some satisfaction for the incredible rip-off we experienced trying to buy Rianjagi coffee before. We also talked about fair trade coming to Kenya.  There were now three registered fair trade coops, although no certified organic ones.  Were the fair trade coops making better money? Nobody knew, and there are still enough Byzantine regulations and channels of commerce outside of the farmers’ control that I don’t think anyone will know for a while.

The next day we celebrated the inauguration of a new computer system that would allow complete transparency and accountability for the farmers. They could go on the computer and see exactly what they brought in, what it sold for, how much was added to their accounts and who the buyers were.  This was funded by Solidaridad, a Netherlands NGO along with Utz Kapeh, a self-certifying system for large European coffee importers. The claim to fame of the Utz system is transparency, but it doesn’t guarantee the farmers any more money. One of the board members commented sardonically that it was a good system, but they can’t eat computer paper.  The new Minister for Cooperative Development was there (the old one got canned after my debacle, although he is now the head of exports! It seems politicians know a lot about sustainability).  I gave a short speech about how impressed I was with the changes since my last visit, and how much more we had to go to insure fair treatment for Kenyan coffee farmers...

Read Part 2 of Dean's Kenya trip.

All around the world today people are coming together to call for international action against climate change. The focus has been on the number 350, which is the parts-per-million of carbon dioxide in the atmosphere that scientists, including the UN's top climate scientist Rajendra Pachauri, believe we need to stay below in order to avert disaster. 350.org has organized a series of events around the world calling attention to the target, and they're giving visitors and participants alike some real time gratification through Twitter feeds and Flickr slideshows. We've blogged about Maldivian officials holding a cabinet meeting underwater to raise awareness of rising oceans, and now the Divers Association of the Maldives is hosting an underwater rally with the goal of having 350 divers stay underwater in teams for 24 hours. You can find out what's going on near you at 350.org.

At Link TV we've been exploring how climate change is already having an impact in the US and elsewhere through a series of short videos called Climate Change Hits Home.

For World Food Day 2009 (which is tomorrow, October 16th!), Link TV is helping to promote a campaign called Stand Up, Take Action, a movement now four years in the running. As part of the framework for the UN Millennium Development Goals adopted by global leaders in the year 2000, worldwide hunger and poverty must be eradicated by the year 2015. A lofty endeavor, you say? Maybe. But millions of global citizens are demanding that this promise be kept, or at the very least, kept a priority. Each year, through events organized by Stand Up, Take Action, attention is called to this ongoing issue, and the movement is growing. Last year, it broke its own Guinness World Record for the largest mobilization around a single cause in recorded history. Click here for events taking place this weekend in your area.

Watch this video and join the countdown to World Food Day!



Link TV has a lot of great food and hunger related programming, that can be found on our ISSUE: Food page, like a new Michael Pollan special called “Deep Agriculture”, and more. Also, learn about the coffee industry and Fair Trade practices that are effecting small farmers in poor countries around the world from Dean Cycon, Founder and CEO of Dean’s Beans.

Followers of this blog know that I try to spotlight some of the interesting musicians and world music projects that are working here in NYC. Sylvain Leroux is someone I'm going to focus on shortly, and you can see him in this clip by one of his bands, "Fula Flute." Link TV helped to make this clip a reality when we initiated a program with the Eyebeam Center for Art and Technology to put talented media students together with world music musicians to make videos. The song "Djandjou" is ceremonial, something that would be played to accompany the arrival of a dignitary.

The technique for playing the Fula flute, or "Tambin", is fascinating, using a combination of singing and overblowing to create overtones. More about this soon.

For this week's Global Pulse episode, Swine Flu: The Vaccination, host Erin Coker asks, Will you get vaccinated? Share your thoughts and watch this episode below!

When I first learned of swine flu, I dismissed the general reaction as unnecessary panic over something no more threatening than – well, catching the flu. Inconvenient and uncomfortable, but hardly the second coming of the 1918 influenza pandemic.

Then I caught the H1N1 virus myself. After being diagnosed, I took comfort in the fact that, according to the Centers for Disease Control and Prevention, of the estimated 1 million Americans believed to have been infected with the virus between April and June, only about 593 have died. To provide a bit of perspective, seasonal flu can result in up to 500,000 deaths worldwide each year. So if you do get swine flu, chances are it will not kill you, or even result in serious symptoms. I am living proof, although there were times over the last week when I wasn’t so sure.

"Uncomfortable and inconvenient" is an understatement. I am a generally healthy young person, but I was immobilized by a high fever, chills, severe muscle pain and fatigue. I would be dishonest if I said that there weren't a few scary moments when I felt compelled to inhale deeply to make certain my lungs were still working. The normally benign shadows on my ceiling took on a menacing hallucinatory quality. Would ever feel like myself again?

Six days of bed rest, fluids and the antiviral Tamiflu later, I am starting to feel better. So, have my feelings about swine flu changed? Yes and no.

As ABC News reported earlier this week, thousands of people have contracted swine flu in recent months and have made a full recovery. Global mortality rates to date are lower than those associated with seasonal flu -- the World Health Organization (WHO) reports 2,837 H1N1 deaths worldwide -- but health experts have noted that H1N1 may cause more severe illness and death in younger adults and children than does the seasonal flu. Reuters reported that the WHO has also warned of a severe strain of swine flu that can cause acute respiratory illness in otherwise healthy young people.

More disturbing is the potential threat to developing countries, which often lack the resources to produce vaccines. A recent report released by a UK-based global risks intelligence firm (PDF) notes that while Western nations may be at the greatest risk of spreading H1N1, they also have significant resources to contain the proliferation of the virus. In contrast, Sub-Saharan Africa stands out as the area least able to contain an influenza pandemic. Underdeveloped health facilities and the difficulty of accessing doctors in rural areas could pose further risks to vulnerable populations.

Nonetheless, as I read recent reports warning of a more aggressive second wave of H1N1, or speculations of a deadly mutated super virus, I recall what Indian blogger Hariharan Krishnamurthy wrote in mid-August after a swine flu outbreak killed 20 people in Mumbai and in the western city of Pune: "There is a mass hysteria about the swine flu... The news channels are adding fuel to the fire... and newspapers showing only the negativity... I am not trying to undermine the seriousness of the issue but also so much panic is also not at all required."

A good reminder that prudence and preventative measures are best combined with a healthy dose of perspective.  Take it from one of the latest statistics.

In my opinion, nakedness lays bare a person's true nature. It strips away hidden agendas, dishonesty and any sense that the person is untouchable. I could see nakedness playing an important role in the world of politics. I am tired of the deception of politicos. I want the naked truth.

 A humorous article on the Guardian website speculates that many political careers would end if politicians made speeches in the nude. For example, "If Robert Mugabe had to stand naked before the people of Zimbabwe and justify his actions he'd be gone in seconds." The writer, Richard Smith, muses that nakedness among politicians could go so far as to abolish tyranny. It makes me laugh to think of that.

Vladimir Putin has turned heads by gallivanting shirtless around Siberia. Sure, it's easy for Western media to poke fun at the Russian PM, but as reported by Spiegel Online, the Russian newspaper Komsomolskaja Pravda "ran a 'Be Like Putin' article, instructing men about exercises they can do to develop a robust torso like Putin's.” Seems like Putin has found a way to motivate young Russian men to be fit and healthy by showing off his own naked torso!

In Belgium, politician Tania Derveaux, the leading candidate of the NEE party for the senate, posed nude in a billboard campaign. Sexy and suggestive, these posters might just gain the support Tania needs to win the senate seat.

And in Poland, the Polish Women's Party used a similar tactic as Tania, albeit a little less suggestive and more political, in their campaign posters. In a Telegraph article, party founder and writer, Manuela Gretkowska said, "This poster is intended to shatter stereotypes in the anachronistic world of politics, which is more often dominated by uncommunicative men." According to Lara Kattan, a writer and professor at Northwestern University, "Most of the major [Polish] parties list female candidates' names on the bottom of electoral lists so they're not seen and not voted for."

Nakedness shows that politicians can relax, be at ease and be human like the rest of us.

Do we need more nudity in government? Does seeing our politicians without their clothes on give us more confidence in their leadership abilities? I think so. What do you think?

In this week's Global Pulse episode, World Leaders - NAKED!, host Erin Coker asks why we are so fascinated by seeing our politicians in the buff. Share your thoughts on "Naked Politicians = Truth + Honesty"!

This week, the final episode of the fascinating BBC series African School airs on Tuesday, July 21st at 4:30pm PST and Wednesday at 8:30pm PST. This chapter centers on the diverse ambitions of three Masindi pupils as they enter the most crucial time of the school year: exams. Young Anifa hopes to attend secondary school and has one last chance to pass the exams; Esther struggles to win a government scholarship, her only hope for nursing college; and Patrick, less interested in his school career, focuses on his music. Find out what happens on the final installment of African School.

African School might be out for summer, but school definitely isn't out forever. If you've enjoyed following the daily lives of young Africans and their teachers in the Ugandan town of Masindi, stay tuned for Indian School, beginning next week. Indian School takes us to Kalmadi Shamrao High School and Rewachand Bhojwani Academy in Pune, near Mumbai, into the lives of India's "rising generation." The series gets delves into India's middle class, exploring their dreams and anxieties in a mercurial world.

The first episode of Indian School, The New Boy, airs Tuesday, July 28th at 4:30pm PST.

After being in production for over 3 years, Global Spirit has launched! It is showing on national television and streaming for free to a world-wide audience online.  We created this blog to accompany the series, with the hope of keeping in touch with the wonderful new people and communities to which this show is appealing.

We will approach our blog entries from two different perspectives: 1) Personal Journeys: the real, personal stories and experiences of people who are on spiritual journeys. People who are seeking truth, exploring what it means to be human, and connecting with life in a deeply personal and meaningful way; and 2) Behind-the-Scenes: a look at Global Spirit as a web & television series. We will include updates from the producers and program guests, interviews, book and film recommendations, basically anything related to this world of creating innovative programming on culture, philosophy, spirituality and science.

We hope you will help us build a unique and inspiring web community around this blog, by sending comments and impressions our way. We want to know what's interesting, insightful, curious, and exciting about the series and guests, and in your life, so that we can continue to create programs that resonate with you... 

Check back soon when we give you Behind the Scenes: Update from Alan Ereira, Director of "From the Heart of the World." In April, he went back to visit the Mamas in Columbia and has some exciting news.

Megan McFeely, Director of Outreach
Adrianne Anderson, Co-Producer